Sugarcrafter Sweets, My New Business!
If you follow me on Instagram, you may have seen a photo I posted over the weekend of a farmers market stand selling jams and jellies. Well, I am very excited to announce that that stand is MY stand! To give you a little background, I began my canning adventure right here on Sugarcrafter 3 years ago near the end of 2009, and I quickly fell in love with preserving my own food. I think I described my love for preserving best in my post on red currant jelly, which I’ve summarized part of here:
I was trying to remember what prompted me to start canning…I never canned with my mom, but the stories she’d tell me of her red-stained hands from peeling an endless line of tomatoes for sauce and then canning them with my grandma made me long for a simpler time (and some of that tomato sauce). During fall 2009, I read a few blog posts about people making their own jams and jellies as Christmas gifts. I had a big enough stock pot, so I decided that I’d attempt making a few jars. I found it very satisfying standing over those pots of bubbling fruit. Of course, there was also the joy of hearing the “ping” as each jar sealed, and the sense of accomplishment that I had just preserved my own food…and of course, the look on everyone’s faces when I gave them homemade jam for Christmas!
I didn’t realize it at the time, but I got the canning bug, and I got it bad. Now here I am, just as addicted to putting up as ever. In addition to gifts, I’m beginning to look to canning as a way to preserve the summer and to help us to eat locally year round.
Later, right at the beginning of 2011, I was laid off from my technical writing job when my department was suddenly eliminated. After the initial shock, I started thinking about how that unexpected turn of events could actually be a blessing in disguise; a license to pursue my dreams of doing something in an industry I was really interested in – food. Rather than getting hired at a restaurant or going to pastry school though, I decided to focus on what is most important to me - supporting local efforts toward sustainability, and sourcing food locally and seasonally as much as possible.
My passion for preserving seemed to fall right into place, and I started non-seriously considering starting my own business. Those thoughts and plans grew serious, and so I began working to get my business off the ground…and just last month, my brand new company Sugarcrafter Sweets became official. I was accepted into a local farmers market for the 2012 season, and that photo I posted was from my first day this past Saturday. I had so much fun, met so many wonderful people, and sold more than I thought possible for my first day at the market as a rookie who still has much to learn. I am definitely looking forward to the coming weeks and the many opportunities that lay ahead!
All that said, I couldn’t be more excited, and I’m so happy to share the news here on Sugarcrafter where my journey began. If you like, you can follow my business at my new website SugarcrafterSweets.com, on Facebook, and on Twitter…and if you’re in the area, be sure to head on down to the market and check out my stand! As always, thank you so much for all of your support!